When the artist first embarked upon her scent journey she posed the question, how do you turn a drawing into a fragrance? It is a mysterious process, by all accounts. Do fragrances have colours? Andrea Maack says they do. Can a fragrance designed to complement a specific artwork stand on its own as a composition? Even without seeing the artwork, these are complex, well-made scents that tell a story. The striking black bottle and box were designed in collaboration with architect Maddalena Casadei inspired by Obsidian Volcanic rocks found in the Icelandic highlands, with graphic design by art director Tommaso Garner, who interpreted Maack’s original paintings. The brand caters the modern fragrance lover, whose penchant for social media are only matched by their desire to engage on and offline with Maack's immersive scent universe, and particularly through Instagram @andreamaack).The brand is carried globally by respected retailers worldwide and have been featured in prestigious fashion and art media such as Vogue, Elle, AnOther, Frame Magazine, Glamour and Marie Claire and Highsnobiety.
MoreWhen the artist first embarked upon her scent journey she posed the question, how do you turn a drawing into a fragrance? It is a mysterious process, by all accounts. Do fragrances have colours? Andrea Maack says they do. Can a fragrance designed to complement a specific artwork stand on its own as a composition? Even without seeing the artwork, these are complex, well-made scents that tell a story. The striking black bottle and box were designed in collaboration with architect Maddalena Casadei inspired by Obsidian Volcanic rocks found in the Icelandic highlands, with graphic design by art director Tommaso Garner, who interpreted Maack’s original paintings. The brand caters the modern fragrance lover, whose penchant for social media are only matched by their desire to engage on and offline with Maack's immersive scent universe, and particularly through Instagram @andreamaack).The brand is carried globally by respected retailers worldwide and have been featured in prestigious fashion and art media such as Vogue, Elle, AnOther, Frame Magazine, Glamour and Marie Claire and Highsnobiety.
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